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5 Essential Tips for a Successful Product Launch
5 Essential Tips for a Successful Product Launch https://www.lodestarmg.com/wp-content/uploads/2023/08/5-essential-tips-successful-product-launch-lodestar-marketing-group-1024x614.jpg 1024 614 lodestar https://secure.gravatar.com/avatar/d865e1c3ed859de5149f646d039b95dd?s=96&d=mm&r=gCase Study: Digital Marketing Strategy Helps Grocery Chain Increase Store Visits and Reduce Costs
Case Study: Digital Marketing Strategy Helps Grocery Chain Increase Store Visits and Reduce Costs https://www.lodestarmg.com/wp-content/uploads/2023/06/digital-marketing-case-study-strategy-helps-grocery-store-chain-increase-awareness-store-visits-lodestar-marketing-group-1-1024x536.png 1024 536 lodestar https://secure.gravatar.com/avatar/d865e1c3ed859de5149f646d039b95dd?s=96&d=mm&r=gMaking the Transition to GA4: Top 10 Things You Need To Know
Making the Transition to GA4: Top 10 Things You Need To Know https://www.lodestarmg.com/wp-content/uploads/2023/06/making-transition-ga4-top-ten-things-need-to-know-lodestar-marketing-group-1024x536.jpg 1024 536 lodestar https://secure.gravatar.com/avatar/d865e1c3ed859de5149f646d039b95dd?s=96&d=mm&r=g8 Facebook Ad Campaign Mistakes to Avoid
8 Facebook Ad Campaign Mistakes to Avoid https://www.lodestarmg.com/wp-content/uploads/2023/05/8-facebook-ad-campaign-mistakes-to-avoid-lodestar-marketing-group-bsp-251096971-1-1024x422.jpg 1024 422 lodestar https://secure.gravatar.com/avatar/d865e1c3ed859de5149f646d039b95dd?s=96&d=mm&r=gGA4 Overview and Essential Reports Quick Look: What You Need To Know
GA4 Overview and Essential Reports Quick Look: What You Need To Know https://www.lodestarmg.com/wp-content/uploads/2023/05/ga4-overview-essential-reports-quick-look-need-to-know--1024x448.png 1024 448 lodestar https://secure.gravatar.com/avatar/d865e1c3ed859de5149f646d039b95dd?s=96&d=mm&r=gOn July 1, 2023, Google’s Universal Analytics (UA) will go away and be replaced by Google Analytics 4 (GA4.) The latest version of Google’s web analytics platform differs from the current version of Google Analytics in several ways. Here is an overview of a few of the key differences: Event-based tracking: In GA4, event-based tracking…
read moreCase Study: Agency SEO Strategy Helps Supplement Brand Increase Website Traffic by 650% In 12 Months
Case Study: Agency SEO Strategy Helps Supplement Brand Increase Website Traffic by 650% In 12 Months https://www.lodestarmg.com/wp-content/uploads/2023/05/agency-seo-strategy-case-study-supplement-brand-650-percent-increase-website-traffic-lodestar-marketing-group-1.png 1024 536 lodestar https://secure.gravatar.com/avatar/d865e1c3ed859de5149f646d039b95dd?s=96&d=mm&r=gLodestar Marketing Group has been named a 2023 Google Premier Partner
Lodestar Marketing Group has been named a 2023 Google Premier Partner https://www.lodestarmg.com/wp-content/uploads/2023/04/google-premier-partner-lodestar-marketing-group-2023-1024x468.png 1024 468 lodestar https://secure.gravatar.com/avatar/d865e1c3ed859de5149f646d039b95dd?s=96&d=mm&r=gWe are excited to announce that lodestar marketing group has achieved 2023 Premier Partner status as part of the Google Partners program. This program is designed for digital marketing agencies that manage Google Ads accounts for clients. These agencies empower companies by providing innovative tools, resources, and support to help clients succeed and grow online.…
read moreFacebook Advertising 101
Facebook Advertising 101 https://www.lodestarmg.com/wp-content/uploads/2022/10/facebook-advertising-101-lodestar-marketing-group-BSP-276373669-1024x683.jpg 1024 683 lodestar https://secure.gravatar.com/avatar/d865e1c3ed859de5149f646d039b95dd?s=96&d=mm&r=gIf you own a business, you’ve probably considered using social media to advertise. The number of people who use social media worldwide is projected to grow to 4.4 billion by 2025. Facebook alone has close to 3 billion users monthly and is the most-used social media platform in the world. That’s a lot of potential…
read moreReach Your Audience Where They Spend Their Time – Online
Reach Your Audience Where They Spend Their Time – Online https://www.lodestarmg.com/wp-content/uploads/2022/04/reach-audience-online-ad1d-94340036a10c-1024x734.jpg 1024 734 lodestar https://secure.gravatar.com/avatar/d865e1c3ed859de5149f646d039b95dd?s=96&d=mm&r=gOne of the best things about advertising to your audience online is that you can reach pretty much anyone, with any interest, in any segment. So, for example, if you are selling luxury cruises and want to discover men and women with a high income who like to travel, they can be found. With the…
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