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Digital Marketing

Paid Digital Case Study: Local Home Services Company Adds Leads & Lowers CPA - Lodestar Marketing Group
Paid Digital Case Study: Local Home Services Company Adds Leads & Lowers CPA
 Paid Digital Case Study: Local Home Services Company Adds Leads & Lowers CPA 1024 451 lodestar marketing group
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Lodestar Marketing Group significantly increased awareness and leads while decreasing the CPA for this local home services company. Read the paid digital case study to learn how. read more
The Rise of Video Marketing with Lodestar Marketing Group
The Rise of Video Marketing
 The Rise of Video Marketing 1024 451 lodestar marketing group
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As social media platforms shift focus from static images to video content, marketers re-evaluate their digital marketing strategies to stay competitive. read more
Microsoft Co-Pilot AI Chatbot Describes Lodestar Marketing Group
Microsoft Co-Pilot Describes Lodestar Marketing Group
 Microsoft Co-Pilot Describes Lodestar Marketing Group 1024 451 lodestar marketing group
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Curious how an AI chatbot would understand your business? See our fun conversation with Microsoft’s Co-Pilot to learn more about our marketing magic. read more
Unlocking the Future of Online Advertising: Navigating the Post-Cookie Era with Lodestar Marketing Group
Unlocking the Future of Online Advertising: Navigating the Post-Cookie Era
 Unlocking the Future of Online Advertising: Navigating the Post-Cookie Era 1024 451 lodestar marketing group
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The depreciation of third-party cookies means challenges and opportunities for advertisers. Can marketers run campaigns and respect privacy? read more
A/B testing mistakes with Lodestar Marketing Group
A/B Testing Mistakes
 A/B Testing Mistakes 1024 451 lodestar marketing group
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Common mistakes can undermine the effectiveness of your A/B testing and have misleading results. Explore some of these and provide tips on how to avoid them. read more
Case Study: Cancer Charity Event Lodestar Marketing Group
Paid Search Case Study: Charity Event Organization Adds Participants and Lowers Costs
 Paid Search Case Study: Charity Event Organization Adds Participants and Lowers Costs 1024 451 lodestar marketing group
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Can a paid search strategy increase charity organization event sign-ups and lower participant acquisition costs? Check out this digital marketing case study to learn more about Lodestar Marketing Group’s strategy. read more
Case Study: Financial Services Firm Increases New Loans & Decreases CPA
Paid Search Case Study: Financial Services Firm Increases New Loans & Decreases CPA
 Paid Search Case Study: Financial Services Firm Increases New Loans & Decreases CPA 1024 451 lodestar marketing group
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The online loan market is competitive and a financial services company struggled to increase loan applications at an acceptable cost. See the case study to learn more about Lodestar Marketing Group’s successful digital marketing strategy. read more
Case Study: Digital Marketing Strategy Helps Grocery Chain Increase Store Visits and Reduce Costs by Lodestar Marketing Group
Digital Marketing Case Study: Multi-Location Grocery Chain Increases Store Visits & Lowers Costs
 Digital Marketing Case Study: Multi-Location Grocery Chain Increases Store Visits & Lowers Costs 1024 451 lodestar marketing group
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A multi-location grocery chain was using traditional newspaper inserts and mailers to inform customers of their weekly specials. The printed flyers and direct mail were progressively getting more expensive. Read the case study to learn more about Lodestar Marketing Group’s successful digital strategy. read more
Case Study: Agency SEO Strategy Helps Supplement Brand Increase Website Traffic by 650% In 12 Months by Lodestar Marketing Group
SEO Case Study: Strategy Helps Supplement Brand Increase Website Traffic by 650% In 12 Months
 SEO Case Study: Strategy Helps Supplement Brand Increase Website Traffic by 650% In 12 Months 1024 451 lodestar marketing group
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Growing an organic traffic presence can be a struggle for companies as they are starting out. A newly launched supplement company did not appear in the search results for its brand or products. Read the digital marketing case study to learn more. read more
Correctly Calculating ROI & ROAS for Your Digital Campaigns with lodestar marketing group
Correctly Calculating ROI & ROAS for Your Digital Campaigns
 Correctly Calculating ROI & ROAS for Your Digital Campaigns 1024 451 lodestar marketing group
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ROI and ROAS are metrics to determine the success of a marketing campaign. Check out these tips for correctly calculating ROI & ROAS for your digital campaigns. read more