GA4

Google Signals Is Now Removed From GA4 Reporting with Lodestar Marketing Group
Google Signals Is Now Removed From GA4 Reporting
Google Signals Is Now Removed From GA4 Reporting 1024 451 lodestar marketing group
In February 2024, Google Signals was removed from GA4’s reporting identity list. This marks a significant shift in the platform’s approach to user privacy. Learn more about Google Signals and what their role is now in GA4. read more
Making the Transition to GA4: Top 10 Things You Need To Know From Lodestar Marketing Group
Making the Transition to GA4: Top 10 Things You Need To Know
Making the Transition to GA4: Top 10 Things You Need To Know 1024 536 lodestar marketing group
On July 1st, 2023, Google transitions from Universal Analytics to GA4. Some businesses have struggled to make the switch or are simply out of time. What about your business? If you’re still making the transition to GA4, here are the top ten things you need to know. read more
GA4 Overview and Essential Reports Quick Look from Lodestar Marketing Group
GA4 Overview and Essential Reports Quick Look: What You Need To Know
GA4 Overview and Essential Reports Quick Look: What You Need To Know 1024 448 lodestar marketing group

On July 1, 2023, Google’s Universal Analytics (UA) will go away and be replaced by Google Analytics 4 (GA4.) The latest version of Google’s web analytics platform differs from the current version of Google Analytics in several ways. Here is an overview of a few of the key differences: Event-based tracking: In GA4, event-based tracking…

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