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past-present-future-digital-marketing
The Past, Present & Future of Digital Marketing
 The Past, Present & Future of Digital Marketing 900 600 Lodestar Marketing Group
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Have you ever wondered where digital marketing got its start? Believe it or not, it hasn’t always been around. It may be hard to imagine, but there was actually a time when virtual reality didn’t exist. The history of digital marketing is relatively young when considering the big picture of marketing. However, in its short…

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history-of-content-marketing
The History of Content Marketing
 The History of Content Marketing 1024 683 Lodestar Marketing Group
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Although content marketing appears to be a new “thing” in the marketing industry, it has been practiced for quite some time.  While the specific term “content marketing” may be fairly new in the “blogging” age, the concept of content marketing is anything but new. The Content Marketing Institute defines content marketing as: …a strategic marketing approach…

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