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GEO

SEO & GEO Case Study: Combining SEO and GEO strategy increased AI visibility for an iconic landmark
SEO & GEO Case Study: Combining SEO and GEO strategy increased AI visibility for an iconic landmark
 SEO & GEO Case Study: Combining SEO and GEO strategy increased AI visibility for an iconic landmark 1024 451 Lodestar Marketing Group
Boost AI visibility and rankings by combining SEO and GEO strategies. Learn how an iconic landmark expanded its search reach in this case study. read more
SEO & GEO Case Study: Medical Group Grew AI Audience 10x
SEO & GEO Case Study: Medical Group Grew AI Audience 10x
 SEO & GEO Case Study: Medical Group Grew AI Audience 10x 1024 451 Lodestar Marketing Group
Learn how a strategic SEO and GEO content program helped a regional medical group grow its AI audience reach 10x to 21.5 million. read more
partial view of woman in yellow sweater with laptop computer, mobile phone and credit card shopping online and making a purchase to represent AI-referred shopping purchase blog topic
Why AI-Referred Shoppers Spend More and How to Capture Them
 Why AI-Referred Shoppers Spend More and How to Capture Them 1024 451 Lodestar Marketing Group

New research finds that AI-referred shoppers are high-intent buyers: A recent Reuters report shows they outspend other visitors by 53%. That is a sharp reversal. As recently as March 2025, AI traffic converted 38% worse than other channels, so it was something we were keeping a skeptical eye on. By March 2026, that had flipped…

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